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Discovery App GREATERTHAN Releases the Names of the 70 Music Artists Who Broke On TikTok in 2020

by Marilyn Reles
Discovery App GREATERTHAN Releases the Names of the 70 Music Artists Who Broke On TikTok in 2020
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June 10th, 2021 | by Marilyn Reles

https://www.thehypemagazine.com/2021/06/discovery-app-greaterthan-releases-the-names-of-the-70-music-artists-who-broke-on-tiktok-in-2020/

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Paula Moore was the first female A&R research executive in the music industry. Before she started her latest venture, she held Vice President of A&R executive roles at two major label groups Universal and Warner Music, and built the industry’s first A&R research platform, Flypaper, connecting A&R executive staff, scouts, artists, and data. Paula selected and collaborated on the Flypaper launch with then up-and-coming street artist Shepard Fairey, best known for his OBEY poster art + Hope campaign poster for President Obama.

The only female owned and operated A&R Research and Distribution company in the music industry, Greater Than’s artist-forward approach includes the first ever Designer Distribution Boutique providing bespoke services to their artists.

The debut Glitter & Grit audiobook and soundtrack are among the first releases. The company also provides A&R Research and curated recommendations for signing consideration to major and indie labels and has been featured in multiple articles and podcasts.

Throughout her career, Paula has also been responsible for A&R discovery, development, and/or the signing of hundreds of artists that include being directly responsible for the career launches of The Killers, Bassnectar, Santigold, GucciGhost, and A&R Executive for a number of emerging artists and established artists including Dan The Automator/Prince Paul, Esthero, and Chrissie Hynde.

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